20+ Free Brochure Examples You Can Edit and Print Right Away

Brochures (whether physical assets or digital brochures are needed) are one of the easiest ways to spread the word about your brand. 

However, making brochures (from business brochures to marketing brochures) can be challenging, particularly if you’re not the artsy type lacking design know-how. 

In this blog post, you’ll discover professional templates and creative examples of brochures that you can edit, download, and print right away ensuring a consistent visual brand. 

If you prefer watching over reading, watch the video summary of this blog post.

Brochures remain one of the most effective ways to promote a business or event. Instead of designing your own from scratch, we’ve curated dozens of templates for you to explore.

You can also use these brochure design ideas and examples as templates that you can customize, edit, print, or share right away with Piktochart’s free brochure maker.  

Healthcare is one industry where the best brochures can make a significant impact. 

Need to remind patients about preventative care? Make a brochure. 

Want to make educational pamphlets for significant others taking care of their family members? You can design a brochure for that! 

Luckily, you don’t have to spend hours making your healthcare brochure from scratch. You can use your time wisely for other things, such as learning a new skill that can help you become a better healthcare provider. 

Whether you’re part of a big city hospital’s marketing team or the owner of a small-town clinic,  Piktochart’s brochure template library can save you a lot of time (and sanity).

Hospital sales representatives often don’t have much time to sell their products or services. While leaving a good impression can go a long way in building a good relationship with potential clients and vendors, the other party likely won’t remember all your details.

Leaving your customized hospital brochure can fill in the gaps in between meetings and help you seal the deal.

Hospital managers can share this brochure with patients and their families, patient admission staff, and general practitioners if there are updates in the admission procedure.

The flowchart makes it simple to follow, where you can quickly update your own processes in the text boxes.

This brochure template advertises your business while giving you room to share information related to the disease your practice specializes in.

The blue color palette gives a clean, professional look and feel that is suitable for a variety of purposes.

Sharing information about misunderstood or little-known diseases and illnesses can be a great way to encourage people to attend an event. 

This template does a great job at informing people about kidney disease, and has space to promote your event or services if someone wants to learn more.

Brochures can effectively share what types of dental services your practice offers, such as root canals or specific teeth whitening processes. You could also use brochures to provide information about common issues like tooth decay or gingivitis.

Whether you’re about to open your first dental clinic or launch an oral health product, it doesn’t take a lot of time to design your dental brochure. 

This dental brochure template is customizable, including photos, fonts, typefaces, and color schemes.

What we love about this specific brochure layout is you can either use it as a trifold or Z-fold brochure. Plus, there’s a timeline format if you want to explain a process.

Brochure design pro tip: Keep your text short and simple and let the visuals and graphics do the talking.

Your veterinary clinic is more than just a place for sick pups and kitties.  One great way of getting more attention to your vet practice is to educate your clients, whether at your clinic or on your Facebook account. 

A veterinary brochure with catchy photos, design elements, and typography can help you build authority in the space.

For example, use this vet brochure template to highlight the pros and cons of dog and cat ownership (but we all know that cats own us, right?). 

At the bottom of your brochure, you can add a couple of details about your practice, like your clinic hours and a call-to-action statement inviting readers to follow your social media page.

Mental health brochure templates offer a starting point for organizations to create informative materials. These resources help convey complex topics in an accessible format. By customizing pre-designed layouts, professionals can quickly produce brochures tailored to their audience’s needs. 

The examples below showcase effective ways to present mental health information, from symptoms and treatments to support services available.

This mental health brochure template takes on a minimalist brochure layout with its blue and white color scheme. The bold fonts also act as headers, and the white space helps the icons and photos stand out. 

A large part of any therapist’s job is raising awareness about mental health and how certain disorders manifest.

Having brochures in your practice makes it easy to share critical information related to mental health and how many people are affected.

Mental health checklist templates provide a practical tool for daily self-care. Users can track essential tasks, promoting routine and well-being. 

Simple questions like “Have I eaten a meal today?” or “Have I taken a shower?” serve as gentle reminders. These checklists help individuals maintain basic self-care habits, especially during challenging periods when such tasks might be overlooked.

This brochure template highlights five subtle signs of depression often missed in the workplace. It helps colleagues and managers recognize changes in behavior, productivity, and mood that may signal an employee’s need for support.

Travel brochure templates offer a springboard for creating enticing promotional materials. These pre-designed layouts allow travel agencies, tour operators, and destination marketers to showcase their offerings effectively. By customizing these templates, you can highlight stunning visuals, key attractions, and unique experiences that set your destination apart. 

The following examples demonstrate how to leverage these templates to capture the essence of a location, from its natural wonders to its cultural treasures. Use these as inspiration to craft brochures that inspire wanderlust and turn potential travelers into eager adventurers.

As the travel and tourism industry prepares for its comeback following the COVID-19 pandemic, travel marketing specialists and brands should understand that people have different reasons for going on holiday. 

For example, you might be more interested in the bonds you build with the people you travel with, while others travel because they like learning about different cultures. 

Whatever your clients’ reasons are behind their travel plans, highlight the top tourist spots and the hidden gems in your brochures and marketing materials. 

People want to enjoy the holiday, not stress about the planning. If you run a travel agency, use this template to persuade potential customers to leave the planning to your team. 

The visual balances vibrant imagery with concise trip details, and features customizable sections for destinations, package highlights, and pricing, allowing agencies to showcase their unique offerings and entice potential travelers effectively.

A big challenge for nonprofit organizations is having the right platforms to communicate their mission and impact. These designs help showcase your cause, programs, and success stories in a visually appealing format. 

By adapting these templates, you can create materials that resonate with donors, volunteers, and beneficiaries alike. The examples below illustrate effective ways to present your nonprofit’s work, from highlighting key statistics to sharing personal stories. Use these as inspiration to craft brochures that inspire action and support for your cause.

Whether you want to raise more funds or encourage more supporters to help spread your cause, a nonprofit brochure template should be a part of your design arsenal. Brochures also go well in nonprofit emails and newsletters.

Brochure templates are beneficial if you have a small marketing team (or perhaps a couple of freelancers)  behind your organization. They’re real time-savers! 

Another benefit is that templates help ensure that your nonprofit branding is consistent, especially if you have a lot of volunteer creators who make visual assets for your organization. 

Change begins with a whisper and grows through awareness. This red-themed template amplifies urgent petitions, using bold headlines and stark statistics to transform whispers into movements. 

Clear calls-to-action guide supporters from awareness to involvement, empowering nonprofits to spark change one signature at a time.

Your business brochure needs to look professional but not too corporate at the same time. How do you do this? 

Add some of your brand personality to your business brochure by changing up your colors, fonts, and illustrations. Corporate brochures can inspire with the right design.

In this example, the geometric shapes and bright colors add more life to a somehow boring niche (thermal cups).

This sleek template showcases One-Stop Customer Service solutions. It features clean sections that allow businesses to present their comprehensive offerings and expertise concisely and professionally.

Company brochures in the medical field can simplify concepts for patients, making them a powerful tool to raise awareness. Educate your clients and community about a specific disease and how to manage it or keep staff informed about the latest updates with a creative trifold brochure.

You can either keep the photos in the original template or pick a new set of high-quality images from Piktochart’s vast library of photos. 

Not a fan of the blue-and-green color scheme? 

Change your brochure color scheme with just one click. Here’s a short tutorial on changing color schemes using Piktochart.

Before you know it, your trifold brochure masterpiece is ready for print and distribution!

Marketing brochure templates offer a canvas for conveying your brand’s message. These designs help you showcase your unique value proposition, key offerings, and customer benefits in a visually compelling format. 

All work and no play makes Jack a dull boy. A boring admissions brochure does your educational institution no favors if it doesn’t look fun and entices the reader to learn more.

This template is easy to customize thanks to its simple layout. You can replace the image of the student in the top right with other appealing pictures of your students on campus.

Sometimes, the images do all the heavy lifting. This fashion brochure lets your products shine, and the side-by-side layout in separate sections lets you feature different products and categories with ease.

Product brochure templates offer a versatile canvas for showcasing your offerings. These designs help you highlight key features, benefits, and specifications in an engaging format. 

The examples below demonstrate effective ways to present various products, from tech to beauty products. Use these as inspiration to craft brochures that transform casual browsers into eager buyers.

This elegant template displays jewelry collections with flair. It features high-quality product images, detailed descriptions, and a comprehensive catalog, allowing jewelers to showcase their pieces’ craftsmanship and entice potential buyers effectively.

This eco-friendly template showcases organic skincare products. It uses earthy tones and botanical imagery to highlight sustainable ingredients, ethical practices, and product benefits, appealing to environmentally conscious consumers seeking natural beauty solutions.

This modern template highlights cutting-edge smart home appliances. It features sleek visuals, tech specs, and user-friendly diagrams, demonstrating how these devices integrate seamlessly into daily life, enhancing comfort, efficiency, and connectivity for homeowners.

Event brochure templates provide a framework for promoting and informing about upcoming gatherings. These designs help you showcase event details, schedules, and highlights in an engaging format. 

By adapting these templates, you can create materials that build excitement and drive attendance. 

Want to make a brochure for an event? 

Start with an eye-catching front cover, feature your potential customers or guests, and highlight what makes their talks or performances a must-see during the event.

Don’t forget to add the most important details, including the schedule, venue, ticket prices, and where to buy them. You can also add some texts about group discounts or early bird pricing. 

This event brochure template can be used as a handout or an attachment that you can send via email.

Brochure design pro tip: Crop images into whatever shape you want in your brochure. It’s easy with Piktochart! 

As discussed earlier in the section about whether or not brochures remain effective in the digital world, brochures are influential when it comes to big-ticket purchases such as real estate.  

Apart from helping boost your reputation and professionalism in the eyes of your clientele, brochures are also a good option to showcase your most valuable properties.

Brochure design pro tip:  Sell the experience rather than the product or service. For example, when designing a real estate brochure, set the mood and show your potential clients what it means to live in their property of choice. 

The images and photos in this real estate brochure example show what it means to live in a luxury beach condo.

You have the big blue ocean right at your doorstep, exclusive villas to help you unwind at the end of the day, and an affluent neighborhood with easy access to all the essentials you need.

Brochures aren’t just for marketing or branding. They’re also a great way to communicate an idea, insight, or advocacy. 

A simple, one-page brochure template does the job well for these types of brochure design needs.  

Marketing brochure design pro tip:  Great copy is often the most undervalued element in brochure design. For this reason, don’t add your brochure copy as an afterthought. If there’s enough space, add some choice words to strengthen your message.

Outline your headlines, text, and call-to-action copy before you start the brochure creation process.

Want a more modern and chic look for your traditional corporate sales brochure?

We’ve got modern corporate sales brochure templates for you below, whether you work for a multinational corporation or a small business.

Bonus Piktochart benefit: If you’re on a tight budget, you can get them for just a few dollars with Piktochart, and you can even customize fonts, photos, and colors (the sky’s the limit!) so you can reuse the same brochure format for your next projects.

There’s always the awkward pause when someone asks you “what do you do in your work?”. We love this brochure because it captures the essence of your services concisely, and the tri-fold format splits the sections so potential clients can easily find the most appropriate information they need.

Now that we’ve gone through a few brochure examples, the next thing you might ask is how to make a brochure that wins new customers. Let’s start with the key features all brochures should have.

A brochure, just like a gourmet sandwich, needs the right ingredients to make it memorable. Here are the most important elements to include in your brochure.

Brochures come in all shapes and sizes, not just bi-fold and tri-fold. Once you’ve determined what the structure of your brochure looks like, start fleshing out your outline.

Start with a flat plan, so you can envision how the brochure will look when unfolded from the front and the back.

The brochure will require a combination of text and visuals to communicate your message and persuade readers to take action.

For your copy, you’ll need to vary the size and typography of your headings and body content.

Brochure pro tip: If you already have brand style guidelines, you can upload them into Piktochart and update your designs and templates to align with your brand elements with a single click.

Time to add the final flourishes that will add personality and style! Start with your background color as the foundation to build on. 

This part can take the most time, as there are so many factors to consider. To simplify the process, stick with three colors as your primary palette. From there, complementary diagrams or icons can be the tertiary colors, while larger images will suit the primary color.

Don’t be afraid to use contrasting colors! As seen in this list of green color palette combinations, the contrast can work together in surprising ways.

Brochure pro tip: As you add images and visuals, keep these questions in mind to decide whether to keep or remove:

• Will the reader find this valuable?
• Is it completely relevant and easy to understand with relation to the message you’re trying to convey?
• Does it complement the text, or is it more for aesthetic purposes?

Recommended reading: How to Make a Brochure

Brochures come in different sizes and can be designed as a tri-fold asset or single page, but A4 is the most commonly used brochure size and format. 

Whichever format you choose, a captivating headline, the use of contrasting colors, and the elimination of negative space are key for formatting and the final design.

An A4 is 8.5″ x 11″ in the US, while it’s 8.3″ x 11.7″ in the rest of the world. Use the infographic as your guide for the best brochure sizes below.

Infographic by Digital Printing UK

Feeling overwhelmed when staring at a blank canvas is normal. If you did want to create your own brochure from scratch, here are some quick tips on how to get started.

This is the foundation of your brochure. Ask yourself, “What do I want to achieve with this?” Whether it’s introducing a new line of gourmet cheeses or announcing the opening of a new yoga studio downtown, your purpose guides your content creation process.

Even the team at Adobe, the designer’s design tool, advocates for knowing what the brochure is meant to do and who it’s for.

Remember, you’re telling a story – make sure it’s one that piques interest and draws potential customers in.

Who are you talking to? Teens with an obsession for eco-friendly fashion? Or perhaps health-conscious millennials with a penchant for organic food? Identifying your target audience is crucial as it influences your tone, language, and design.

Talk their talk, walk their walk, and you’re halfway there.

Before diving into design and copy, draft an outline. What’s the flow of information? What are the key points you want to communicate? Just like a blueprint for a house, your outline ensures your brochure is constructed logically and sensibly.

Brochure pro tip: “Simplicity is the ultimate sophistication.” – Leonardo da Vinci. Even one of history’s greatest painters believed that less is more, so try to reign in your ideas.

Try out these different ways to distribute, share, and use brochures:

• Distribute them at conferences and trade shows
• Leave them at hotels, airports, doctor’s clinics, and grocery stores
• Share them via mail or show them to clients while having a call with them on video chat
• Publish them on your website as a downloadable resource
• Share them via your company newsletter
• Repurpose as content snippets in social media 

You can also turn brochures into one of your brand’s secret advantages. How? 

A neuromarketing report by the US Postal Service and Temple University’s Center for Neural Decision Making revealed that their research participants spent more time with physical ads than digital ads. 

Here’s an excerpt of their findings: 

When viewing physical ads, participants had a stronger emotional response and remembered them better.
Physical ads, though slower to get one’s attention at first exposure, leave a longer lasting impact for easy recall when making a purchase decision.
Most importantly, physical ads triggered activity in the area of the brain (ventral striatum) that is responsible for value and desirability for featured products, which can signal a greater intent to purchase.

Brochures are all about creating awareness and generating excitement. They’re your brand ambassadors, cheerleaders, and storytellers. On the flip side, sales brochures are the straight-shooters. They’re loaded with the facts, figures, and offers that push customers over the line from interest to purchase.

Both play an integral role in your business’s success, much like how a dash of humor can spice up an otherwise straightforward article. Remember that whether you’re crafting a marketing or sales brochure, authenticity, clarity, and engaging content are your keys to standing out in a sea of promotional content.

As a parting piece of advice, remember what your English teacher always said, “Show, don’t tell.” Whether you’re selling a product, a service, or a vision, the most powerful way to do so is by painting a vivid picture.

A picture that doesn’t just speak a thousand words, but also persuades, engages, and ultimately convinces customers to choose you over the competition.

Before you design your business brochures, don’t forget these important details and pertinent information — your business name, company logo, product benefits, contact information, social media channels, location, and business hours. 

Additionally, consider adding a dedicated section for social proof, perhaps even a QR code leading to your online presence to explain your product details or offering without creating a brochure with information overload for your customers.

With Piktochart’s AI brochure maker, it’s easy to create professional-looking brochures using our top brochure examples and sales brochure templates! All you need to do is share a prompt and it’ll draft up brochures based on expert designs within 10 seconds. Then, you just need to choose the one that you’re happiest with, and you can customize it further to make it fully yours.

The short answer is yes. 

The long answer is brochures remain an effective medium in the digital era if:

• You understand the purpose of your brochure (why are you creating brochures?)
• You know your target audience enough (who are you making it for?) 
• You understand what your target audience wants to know (what type of information are you highlighting in your brochure?)

Another thing to be aware of is we’re not just talking about physical brochures. There are also digital brochures (often formatted as a pdf) to consider. 

Physical brochures are brochures that you print and distribute. Despite the paperless simplicity of going digital, traditional brochures and leaflets remain relevant. The decision to purchase high-value products or high-risk services is a good example. These include cars, real estate, or booking a holiday trip. 

Brochures come in various forms, each designed to suit specific needs. 

The tri-fold brochure, a versatile classic, offers six panels to showcase products or services. In healthcare, medical brochures blend informative content with reassuring visuals, explaining procedures or promoting wellness programs. Tech companies often opt for sleek, modern designs that reflect their innovative spirit, using infographics to simplify complex concepts.

These examples show how brochures adapt to different industries, marrying visual appeal with targeted content to engage specific audiences effectively.

You can use several online design tools to create a brochure, such as Canva or Piktochart.

If you liked any of the templates you saw throughout this article, you can use one as a base layout for your own brochure. You can customize and download it for free with Piktochart.

Alternatively, you can create a new template using our AI brochure maker. Just share your prompt and choose a design that resonates with you from dozens of templates.

While designers may label these parts differently, the five parts of a brochure are broadly known as:

• The cover design
• The body content
• Visual elements
• Formatting and layout
• Call to action (CTA)

Similar to most infographics, this standard layout and elements make up a brochure. You may treat these as the bare essentials of what you need to include in a brochure. To learn more, you can check out our guide on how to make a brochure.

Brochures come in diverse formats to suit various needs. 

The bi-fold creates four panels with a single fold, while the tri-fold offers six panels. Z-fold and accordion fold provide multiple panels for content-rich designs. 

Gate fold and double gate fold feature inward-folding panels, ideal for revealing information dramatically. Half-fold, French fold, and roll fold offer unique layouts for creative presentations. 

Common sizes include letter (8.5″ x 11″), legal (8.5″ x 14″), A4 (210 x 297 mm), A5 (148 x 210 mm), DL (99 x 210 mm), and square formats.

Sales brochures and marketing brochures are like Batman and Robin. They work together but have their unique roles and strengths. While marketing brochures are all about creating awareness and excitement, sales brochures focus on the details and the deals.