8 Awesome Ideas for Summer Design

The summer season is fast approaching. Beyond the fun happenings during this time of the year, it’s also a time when brands and businesses compete for the attention of their audiences. This is a seasonal trend to take advantage of the summer season hype to grow the business in both the revenue and branding aspects through promotional sales, events, and campaigns.

This is why we’ve put together a list of summer design ideas for your brand or personal use, and have also included some of our customizable templates for you to create your designs. These design ideas will certainly help you to stand out among your competitors!

Create attractive invitations for your summer events

With the summer season kicking into full gear, there will be no shortage of summer events happening all around. Whether it’s a summer fashion show, party, festival, or camp, we’ve got you covered with these design ideas when it comes to creating invites for your events!


These Piktochart templates will come in handy for creating attractive event invitation posters.


Increase sales with promotional emails and posters

Everyone loves a good summer sale, and this has proven to be true with the annual increase in consumer spending during this season. With this in mind, you can leverage on consumer behavior by promoting your brand’s summer sales to your email list and social media followers.

Include a promotional visual to catch the attention of your audience or take it to another level with GIFs! GIFs are a great way to enhance engagement while instilling a fun element in your email, and they are also easy to create with online tools such as GIFMaker.

Additionally, you can print out promotional posters and flyers to be placed in-store and to promote among your community. Here are some Piktochart templates to get you started!


Boost your brand’s engagement with giveaways

Giveaways are an effective way to boost your brand’s engagement and the summer season is a perfect time for running such a campaign. Reward your audience with attractive prizes and in return, you can get new email leads and social media followers.

Help your giveaways go viral with captivating visuals and as an extra tip, be sure to include the visual of your prizes in the design to grab the attention of your audience.

Create your giveaway visuals by repurposing these Piktochart templates!


Showcase new products for the season with a product catalog

Summer is a fitting time to launch new products and many brands, particularly in the fashion industry, have aligned their strategies with the season. Showcase your new products this summer with a visually appealing product catalog. Here are some examples we’ve found to inspire you!

With these templates in our editor, you can easily create similar product catalogs!

Personalize a summer greeting card

Design a personalized summer greeting card for your colleagues or friends this season. Besides the fact that it’ll brighten up their day, it’s also a thoughtful and friendly gesture of showing care and love to the people in our lives.

These Piktochart templates can be repurposed for this occasion:


Turn your summer holiday itinerary into an infographic

If you’re planning a summer holiday, why not visualize your itinerary and plans in the form of an infographic? This will give you a clearer overall idea for your holiday plans, and it’ll get your travel buddies on the same page.

We’ve created a few templates especially for this purpose, so go ahead and give them a try!


Convey important information and knowledge using visuals

Visuals have proven to be a useful way of sharing information and knowledge as research has shown that content with visuals gets 94% more total views. Simplify complex information and get the message across to your audience with the help of visuals such as infographics.

Whether it’s a business owner promoting their new products for the season with interesting facts, or a teacher sharing fun knowledge in the classroom, visuals are a surefire way of capturing the attention of your audience.

These few templates will help to convey your message better:


Spice up the season with summer recipe visual guides

It goes without saying that summer is also a time for feasting! Create a visual guide of your favorite summer recipes and share them with your audience on social media or in store.

You can also take it to the next level by turning the visual guide into a GIF. This is an excellent way to boost your brand’s engagement online while sharing information with your audience in a creative way.

Check out some of our templates which can be repurposed for your design needs.


Get creative with your own designs

We hope our list of summer design ideas will help unleash your creativity to create fresh and compelling designs to stand out and grab the attention of your audience. If you have more summer design ideas, share it with us by reaching out to use on Facebook or Twitter!

For more inspiration, head over to our Pinterest board to check out all the ideas. Happy creating this summer! ☀️



Wilson Moy

Wilson has been delving into the world of digital marketing in the SaaS industry since 2015. Marketing aside, he's an avid road cyclist and enjoys a good cup of coffee. Connect with Wilson on LinkedIn.

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