Política de Cookies

Please note that our cookie policy was last updated on July 26, 2021. All the links referring to account settings as well as resources were updated then.

Table of Contents

Introduction

Piktochart (“we” or “us” or “our”) may use cookies, web beacons, tracking pixels, and other tracking technologies when you visit our website piktochart.com, including any other related media form or connected media channel related to help customize Piktochart and improve your experience.

We reserve the right to make changes to this Cookie Policy at any time and for any reason. We will alert you about any changes by updating the “Last Updated” date of this Cookie Policy. Any changes or modifications will be effective immediately upon posting the updated Cookie Policy on Piktochart, and you waive the right to receive specific notice of each such change or modification.

If we make any material changes in the way we collect, use, and/or share information held in cookies, we will notify you via email or posting notice of the changes on the website.

You are encouraged to periodically review this Cookie Policy to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Cookie Policy by your continued use of Piktochart after the date such revised Cookie Policy is posted.

What is a cookie?

A “cookie” is a string of information that assigns you a unique identifier that we store on your computer. It is sent to your browser and stored on your computer’s hard drive or tablet or mobile device. When you visit Piktochart, we may collect information from you through cookies or similar technology, such as a tag, pixel, or another web beacon.

If you would like to find out more about privacy, cookies, and their use on the internet, you may find the following links useful:

How do we use cookies?

We use cookies to personalize and to improve your experience on Piktochart, including:

  • Keeping you signed in,
  • Understanding how you use our site,
  • Record your user preferences,
  • Record registration information,
  • Keep track of services you have used,
  • Facilitate purchase procedures.

Ultimately, by using cookies and page tags together, we are able to improve Piktochart and measure the effectiveness of our advertising and marketing campaigns.

Our Cookies

Our cookies are “first-party cookies”, and can be either permanent or temporary. Some of these may be manually disabled in your browser but may affect the functionality of Piktochart. Because of how cookies work, other organizations cannot access the data in the cookies we use on our website.

Third-Party Cookies

Third-party cookies may be placed on your computer when you visit Piktochart by companies that run certain services we offer. These cookies allow third parties to gather and track certain information about you. Because of how cookies work, our website cannot access data from third-party cookies. These cookies can be manually disabled in your browser.

There are more details about both types of cookies in the following sections.

What types of cookies do we use?

The following types of cookies may be used when you visit Piktochart:

Necessary Cookies

Necessary cookies are essential for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

The legal basis for the use of necessary cookies is Art. 6 (1) (f) GDPR – a legitimate interest: our legitimate interest for the usage of these cookies is providing a functioning website.

CookieWebsite NamePurposeStorage Duration
Cloudfare (_cfduid)create.piktochart.com, piktochart.com, story.piktochart.com, support.piktochart.com academy.piktochart.comUsed by the content network, cloudflare, to identify trusted web traffic29 days
firebaseLocalStorageDb#firebase-installations-storestory.piktochart.comThis cookie is used to persist the firebase user locally.persistent
Google (rc::a)create.piktochart.com, support.piktochart.comThis cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.persistent
Google (rc::b)create.piktochart.comThis cookie is used to distinguish between humans and bots.session
Google (rc::c)create.piktochart.com, support.piktochart.comThis cookie is used to distinguish between humans and bots.session
Google (rc::d-#)create.piktochart.comThis cookie is used to distinguish between humans and bots.persistent
Help Scout (persist:hs-beacon–message-.*)piktochart.com, create.piktochart.com, story.piktochart.com academy.piktochart.comUsed by Helpscout Beacon Widget for the Helpdeskpersistent
Help Scout (persist:hs-beacon-.*)piktochart.com, create.piktochart.com, story.piktochart.com academy.piktochart.comUsed by Helpscout Beacon Widgetpersistent
HubSpot (__hs_opt_out)piktochart.comThis cookie is used by the opt-in privacy policy to remember not to ask the visitor to accept cookies again.13 months
HubSpot (__hs_do_not_track)piktochart.comThis cookie can be set to prevent the tracking code from sending any information to HubSpot.13 months
HubSpot (__hs_initial_opt_in)piktochart.comThis cookie is used to prevent the banner from always displaying when visitors are browsing in strict mode.7 days
HubSpot (__hs_cookie_cat_pref)piktochart.comThis cookie is used to record the categories a visitor consented to.13 months
HubSpot (__hs_ab_test)piktochart.comThis cookie is used to consistently serve visitors the same version of an A/B test page they’ve seen before.session
JSESSIONIDsupport.piktochart.comPreserves users states across page requestssession
new-updatescreate.piktochart.comUsed by Piktochart for caching the new updates from Piktochart Blogpersistent
PLAY_SESSIONsupport.piktochart.comPreserves users states across page requests1 year
Piktochart (_piktov2_final_session)create.piktochart.comUsed by Piktochart to maintain login statussession
_subscribers_user_sessionpiktochart.comDetermines whether the user has made any subscriptions on the website, so that the website does not show subscription forms to the user, which already have been filled out.session
subscriberUUIDpiktochart.comDetermines whether the user has made any subscriptions on the website, so that the website does not show subscription forms to the user, which already have been filled out.persistent

Advertisement cookies are used to track visitors across websites. These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant ads or information on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

The legal basis for the usage of the advertisement cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, advertisement cookies will not be set.

CookieWebsite NamePurposeStorage Duration
Capterra (Conversion)piktochart.comIf you initiate a so-called conversion event on the website (e.g., registration for a user account or requesting a product demo), then Capterra will place cookies that will be required for purposes of marketing and analysis and will indicate that a conversion event has taken place.30 min
Facebook (fr, _fbp)piktochart.comUsed by Facebook to deliver a series of advertisement products such as real time bidding form third party advertisers3 months
Google AdSense (_gcl_au)create.piktochart.com, piktochart.comUsed by Google AdSense for experimenting with advertisement efficiency across websites using their services.3 months
Google DoubleClick (test_cookie)piktochart.comUsed to check if the user’s browser supports cookies1 day
Google DoubleClick (IDE)piktochart.comUsed by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.1 year
HubSpot (_ptq.gif)piktochart.comSends data to the marketing platform HubSpot about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels.session
LinkedInpiktochart.comUsed by LinkedIn to collect statistical, pseudonymized data from your visit and use of our website and to provide us with the corresponding aggregated statistics based on these.6 months
Outbrain (adrl)piktochart.com story.piktochart.comUsed by Outbrain to register data on the visitor. The information is used to optimize advertisement relevance.29 days
YouTube (VISITOR_INFO1_LIVE)piktochart.comTries to estimate the users’ bandwidth on pages with integrated YouTube videos179 days
YouTube (YSC)piktochart.comRegisters a unique ID to keep statistics of what videos from YouTube the user has seensession
YouTube (yt-remote-connected-devices, yt-remote-device-id)piktochart.comStores the user’s video player preferences using embedded YouTube videopersistent
YouTube (yt-remote-fast-check-period, yt-remote-session-app, yt-remote-session-name, yt-remote-cast-installed)piktochart.comStores the user’s video player preferences using embedded YouTube videosession
YouTube (yt.innertube::nextId, yt.innertube::requests)piktochart.comRegisters a unique ID to keep statistics of what videos from YouTube the user has seenpersistent

Analytics Cookies

Analytics cookies help us to understand how visitors interact with our website by collecting and reporting information anonymously. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance.

The legal basis for the usage of the analytics cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, analytics cookies will not be set.

CookieWebsite NamePurposeStorage Duration
Google Analytics (_ga)create.piktochart.com, piktochart.com, story.piktochart.com, academy.piktochart.comRegisters a unique ID that is used to generate statistical data on how the visitor uses the website2 years
Google Analytics (_ga_#)story.piktochart.comUsed by Google Analytics to collect data on the number of times a user has visited the website as well as dates for the first and most recent visit.2 years
Google Analytics (_gat)piktochart.comUsed by Google Analytics to throttle request rate1 day
Google Analytics (_gid)piktochart.com, create.piktochart.comRegisters a unique ID that is used to generate statistical data on how the visitor uses the website1 day
Google Analytics (collect)create.piktochart.comUsed to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channelssession
Google Tag Manager (_dc_gtm_UA-#)create.piktochart.comUsed by Google Tag Manager to control the loading of a Google Analytics script tag.1 day
HubSpot (__hstc)piktochart.comThe main cookie for tracking visitors.13 months
HubSpot (hubspotutk)piktochart.comThis cookie keeps track of a visitor’s identity. It is passed to HubSpot on form submission and used when deduplicating contacts.13 months
HubSpot (__hssc)piktochart.comThis cookie keeps track of sessions.30 minutes
HubSpot (__hssrc)piktochart.comWhenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser.session
Mixpanel (mp_#_mixpanel)story.piktochart.comUsed to track the flow of a user in piktostory using Mixpanel.1 year
_omappvspiktochart.comThis cookie is used to determine if the visitor has visited the website before, or if it is a new visitor on the website1 day
_omappvppiktochart.comThis cookies is used to determine if the visitor has visited the website before, or if it is a new visitor on the website.11 years
omVisitspiktochart.comThis cookie is used to identify the frequency of visits and how long the visitor is on the website. The cookie is also used to determine how many and which subpages the visitor visits on a website – this information can be used by the website to optimize the domain and its subpages.persistent
omVisitsFirstpiktochart.comThis cookie is used to count how many times a website has been visited by different visitors – this is done by assigning the visitor an ID, so the visitor does not get registered twice.persistent
pik_hs_cq_(encoded user ID)create.piktochart.comThe purpose of the cookie is to optimize the HubSpot contact qualification – this is determined based on predetermined roles and subscription types.15 days
Thinkific (_thinkific_session)academy.piktochart.comStores the authentication for the user’s session.session
Mixpanel (mp_#_mixpanel)story.piktochart.com,create.piktochart.com, piktochart.comUsed to track the flow of a user in piktostory using Mixpanel.1 year

Functionality Cookies

Functionality cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

The legal basis for the usage of the functionality cookies is Art. 6 (1) (a) GDPR – your consent: without your consent, functionality cookies will not be set.

CookieWebsite NamePurposeStorage Duration
geolocationpiktochart.comThis cookie is used to determine the preferred country setting selected by the visitorpersistent

Other Tracking Technologies

In addition to cookies, we may use web beacons, pixel tags, and other tracking technologies on Piktochart to help customize Piktochart and improve your experience. A “web beacon” or “pixel tag” is a tiny object or image embedded in a web page or email. They are used to track the number of users who have visited particular pages and viewed emails and acquire other statistical data. They collect only a limited set of data, such as a cookie number, time and date of a page or email view, and a description of the page or email on which they reside. Web beacons and pixel tags cannot be declined. However, you can limit their use by controlling the cookies that interact with them.

Do you have to accept cookies?

You do not have to accept cookies to use Piktochart. You will be asked for consent to process any non-necessary cookies on our website, and you can disable the tracking of third-party cookies in your browsers. If you reject cookies, certain features or resources of the Piktochart websites may not work properly or at all and you may have a degraded experience.

Although most browsers are initially set to accept the processing of third-party cookies, you can change your browser settings to notify you when you receive a cookie or to reject cookies generally. To learn more about how to control privacy settings and cookie management, click the link for your browser below.

In addition, you may opt-out of some third-party cookies through the Network Advertising Initiative’s Opt-Out Tool. You may need to do this again each time you use a different IP address, device, or virtual private network. You can also adjust the global privacy setting or plug-in which should be communicated to use via your browser in the above links.

Can you opt out of third-party advertising cookies?

Our apps integrate third-party software that provides us with information about how the app is used and what content you have viewed for the purposes of online advertising and analytics. It uses cookies from some of the providers listed here.

There are times when we want to reach Piktochart users who use social media to market our own products and services such as our live and on-demand events. We use cookies to help with this. For example, we place a pixel on our web pages that allows Facebook to place cookies on Piktochart users’ web browsers. When a Piktochart user who uses Facebook returns to Facebook from our sites, Facebook can identify them as part of a group and, on behalf of the Piktochart, deliver them marketing messages from us. Based upon our agreements with these other companies, the data that can be obtained from a visit to Piktochart is limited to the URL of the pages that have been visited and, in some cases, the status of any unfinished or completed commercial transactions undertaken with us, together with the limited information a browser might pass on, such as its IP address.

In addition to managing cookies in your browser settings (described above) you can opt out of certain cookies by clicking on the links provided. Please note that this will take you to the relevant third-party website.

Please note that if you choose not to receive our cookies, we cannot guarantee that your experience on Piktochart will be as good as it could otherwise be.

Privacy Policy

For more information about how we use information collected by cookies and other tracking technologies, please refer to our Privacy Policy. This Cookie Policy is part of and is incorporated into our Privacy Policy. By using Piktochart, you agree to be bound by this Cookie Policy and our Privacy Policy.

Contact Us

If you have questions or comments about this Cookie Policy, please email us at [email protected].

A list of all previous changes is available upon request.