You know that infographics are a great way to get exposure for your brand or business. But you may wonder what types of infographics get the most engagement. In this post, are going to analyze the top most shared infographics published in 2014 to give you an idea of what infographics have what it takes to go viral.
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Total Shares
First, let’s look at the social sharing stats for the top infographics of 2014. Social sharing stats compiled using BuzzSumo.

Also, it’s important to note that the majority also specifically have the word infographic in the title of the page. This way, when the page is shared, people know that the page contains an infographic.
Topics
Fifteen out of the top fifty most shared infographics were health related. Business, career, and corporate infographics made up the next popular topic area. Additional topics include general knowledge and education, languages, regional, current events, food, entertainment, and sports.
Are these topics the only ones that have the chance to go viral? OF course not. But if you are in an industry that can create an infographic in these categories, you stand a good shot of achieving viral infographic fame.
Sources
Are the creators of viral infographics the ones who reap the rewards? Not always. Infographics are often republished by other websites, and sometimes those are the ones that receive the lion’s share of social shares.
For example, the most shared infographic on diseases we donate to versus diseases that kill us generated over 300k social shares when published on iflscience.com. The original article the infographic was published in on vox.com, on the other hand, only netted a total of 17k shares. The same goes for the third most popular infographic on your rights when pulled over by a police officer. On theblaze.com, the infographic received 100k shares, whereas the original on online-paralegal-programs.com received 16k shares.
Design
Most of the top infographics contain informative data displayed in a clean, simple design. For example, here’s the most shared infographic on diseases we contribute to versus those that kill us.
And here’s a more fun, cartoon-styled infographic from healthworks.my. They even went to the trouble of creating a kid-friendly version of the infographic that leaves out the colorful language of the original.
Interactive infographics are also on the rise. The BBC’s Your Life on Earth uses your birth date, gender, and height to display data on how the earth has changed in your lifetime.
Simpler infographics contained in one image file will generally be more beneficial as they are easier to share from one website to the next. On the other hand, because you can’t share an interactive infographic like the one from the BBC, it will attract more links, social shares, and traffic.
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The Infographics
Last, but not least, here are the top 50 most shared infographics for your viewing pleasure.
- Infographic Shows The Differences Between The Diseases We Donate To, And The Diseases That Kill Us – 332768 Total Shares
- Infographic: What Your Poop Is Telling You – 130188 Total Shares
- Infographic: The Health Benefits Of Coffee – 67905 Total Shares
- Bill Gates Mind-Blowing Infographic Mosquitoes – 66142 Total Shares
- This Is What Happens When You Don’t Get Enough Sleep (Infographic) – 63926 Total Shares
- 23 Dangers of Sleep Deprivation (Infographic) – 56004 Total Shares
- Infographic: Rev Your Metabolism for Weight Loss | Skinny Mom | Where Moms Get the Skinny on Healthy Living – 49997 Total Shares
- Get Gorgeous Now: Six Amazing Beauty Hacks [Infographic] – 48852 Total Shares
- How Americans Die – 41344 Total Shares
- This Is Your Body Without Water (Infographic) – 39436 Total Shares
- Skinny Diva Diet: How to Naturally Cleanse Your Body [Infographic] – 39362 Total Shares
- Your Body On Diet Soda Infographic – 39189 Total Shares
- 14 Benefits of Mindfulness (& How It Works). {Infographic} – 35330 Total Shares
- The Best & Worst Sleeping Positions (Infographic) – 28785 Total Shares
- Skinny Diva Diet: Coconut Oil and Health [Infographic] – 26630 Total Shares
- This Infographic Perfectly Breaks Down How To Pee With Morning Wood (Picture) – 65830 Total Shares
- Hipster Wedding Trends – Funny Infographic – 26030 Total Shares
- 52 Of The Most Common Myths and Misconceptions Debunked In One Infographic – 75957 Total Shares
- Books That Predicted The Future – 55572 Total Shares
- University Study on Sexism In BBC’s Doctor Who (Infographic) – 45370 Total Shares
- Timeline of the far future – 41648 Total Shares
- Shakespeare’s Deaths and Murders [infographic] – 26998 Total Shares
- Say what? 11 untranslatable words from other cultures [Infographic] – 50269 Total Shares
- The Second Languages In Every Part Of The World – 46491 Total Shares
- Here Are the Rights You Have When Interacting With a Police Officer in One Detailed Infographic – 130788 Total Shares
- The Daily Routines Of Famous Creatives – 34083 Total Shares
- Your life on earth – 146421 Total Shares
- Take Back Your Mornings (Infographic) – 28546 Total Shares
- New Infographic Shows Why Austin Sucks; Tells Folks Not To Move Here – 41502 Total Shares
- 2014’s Most Affordable Cities For Living On A Budget, According To Apartment Guide (INFOGRAPHIC) – 34951 Total Shares
- INFOGRAPHIC: How to apply for a Korean Visa – 29039 Total Shares
- INFOGRAPHIC: The Philippine Arena vs. world stadiums – 28155 Total Shares
- INFOGRAPHIC: Most popular NFL jerseys among women – 26696 Total Shares
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