Top Tips to Publicize an Infographic

If you have been following our series of tips of how to make your infographics powerful, you will know that it is easy to craft a great story and then turn your story into a visually captivating infographic!

Top Tips to Get Your Infographic Out

After you have exported the Piktochart into an image or HTML, what’s next? You might notice that most people tend to embed infographics in their websites. Let us share some quick things you can get done to try to get your infographic noticed even faster:

1. Post on Facebook and 2-3 selected Facebook fan pages that would be interested in your infographic. Note that it’s not the quantity of fans that matter but how targeted these people are for you. It’s like pitching a dolphin story to Hello magazine.
2. Do the same for Twitter and Pinterest boards. You will be surprised at how well Pinterest works for curated boards.
3. Issue a press release using an infographic. If you have a product launch/new release or update, it can be great for you to try out services from Newswire etc. We have tried it, but please do this selectively! If you bombard the submission directories more than once a month, its effectiveness gets reduced.
4. Please ensure that your logo is posted at the bottom of the infographic together with reasons of why they should contact you.
5. On the web page where you have embedded the infographic, invite friends/business acquaintances or send an email out to your circle (white-listed subscribers only) to tell them about the new infographic that you have created and encourage them to comment on it. You will be surprised at how much engagement and conversation gets generated within one infographic.

Of course, we do not think that great publicity comes with 5 minutes of work. A lot of research has to be put into researching the target audience. We see the best results coming from places like Stumbleupon.com when they are rightly tagged as well as disseminating the infographic via social media and CRM where your loyal user base already is. You may also be interested to read about this:

How John got more than 10,000 social media reactions from his Piktochart

That’s all from us today, we hope to hear more details of things you have done in 5 minutes to publicize your infographic. Up next, 3 things you did not know Piktochart can do